There are multiple reasons in favor of white labeling a software product, most of which are a direct derivative of years in the market, \u2018product-experience\u2019 and maturity – and we will try to list them all here:<\/p>\n
Speed to market<\/strong> – Joining a white label program allows you to avoid the timely process of software development. Your white label vendor should have the proficiency to tailor the design, features and behavioral attributes to the software your need, per your vertical of activity and branding requirements \u2013 in a rather short time (weeks instead of months, let alone years of development).<\/p>\n Cost efficiency, focus<\/strong> \u2013 assuming you chose the right white label program provider, you chose a company that has already learned by trial and error, and gained vast experience on the go, perfecting and optimizing the products – to provide you with the best possible product cost-efficiency and performance. That white label vendor has already sustained the cost of years of development, so you can focus your efforts and budget on what you do best.<\/p>\n Quality<\/strong> – Product quality has a double significance in the software vertical; Quality means customer satisfaction, good retention rates, low churn\/refunds\/chargebacks, and support overhead, thus minimum \u2018background noise\u2019 and maximum profits. Beyond that, customer product-loyalty (also known as \u2018stickiness\u2019) plays an integral role in software products\u2019 value attributes, renewal rates and more.<\/p>\n <\/p>\n